Hey there, savvy business owner!
This Sponsorship Application Form is perfect for you if you're in the events sector. Whether you're a concert promoter, a conference organizer, or you run a charity fundraiser, this form lets you gather all the essential details from potential sponsors.
Streamline your process, get clear on expectations, and make your event a resounding success. Let's get started!
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Questions to include on your Sponsorship application form
1. Event Details
This section is crucial to understand the nature of the event for which sponsorship is being sought. The information gathered here can be used to evaluate the feasibility and potential benefits of the sponsorship opportunity.
- What is the name of your event?
- Please describe your event.
- What is the date of your event?
- What is the expected attendance at your event?
- What is the location of your event?
The question about the expected attendance helps to gauge the potential exposure a sponsor might receive, influencing their decision to sponsor or not.
2. Sponsorship Information
This part helps to understand what the event planner is looking for in terms of sponsorship.
- What type of sponsorship are you looking for? (Monetary, In-Kind, Media or Other)
- If you selected 'Other', please specify.
- How will the sponsorship funds be used?
- What are the benefits for the sponsor?
The questions about the type of sponsorship and the benefits for the sponsor are essential. They provide a clear understanding of what the event planner needs and what a potential sponsor would get in return, helping in the decision-making process.
3. Contact Information
This is basic information to provide a means of contacting the person filling out the form.
- What is your full name?
- What is your email address?
- What is your contact number?
These are straightforward questions to gather contact information, but their importance is significant as this is how you will be able to follow up with the applicant.
4. Company & Position Information
It is important to know more about the company associated with the event and the role of the person filling out the form. This can give an insight into the potential partnerships that may develop out of the sponsorship.
- What is the name of your company?
- What is your role within the company?
The company name and the role information are important to understand the potential for partnership and the authority level of the person filling out the form.
Things to consider
- Simplicity - Keep the form as simple and straightforward as possible. Too many complicated questions or confusing language can deter people from completing the form. Concise and clear language is key.
- Avoid unnecessary fields - Every field in the form should provide essential information. If a field isn't absolutely necessary, consider removing it. The shorter the form, the more likely people are to fill it out.
- Use appropriate field types - The field types should match the kind of response you expect. This not only makes it more comfortable for the user but also ensures you get the correct format of data.
- Progressive disclosure - If the form is long or complex, consider using progressive disclosure; this means only showing further questions based on the user's previous answers. This can make the form appear less intimidating.
- Validation and Error Handling - Make sure to validate the form inputs and provide clear error messages. This helps users to fill out the form correctly and can prevent frustration.
- Privacy and data protection - As you’re collecting personal information, make sure you comply with all relevant data protection laws and include a privacy policy link on your form.
- Responsive Design - Ensure the form is designed to be used on various devices (desktop, tablet, and mobile) as you cannot predict the device the user will fill out the form on.
How to create your Sponsorship application form
Now that you know what questions you should include, it's time to build your form!
The only problem is that traditional forms tools are inefficient.
People will forget to fill out your form. They'll get stuck halfway and not be able to finish it. Or they'll send you the wrong stuff. You end up wasting hours chasing people down over email.
That's why you should give Content Snare a try.
Content Snare is packed with advanced features that will have you hours:
- Automatic reminders - Remind people to complete their form with fully customizable reminders.
- Reject incorrect information - If a single question is filled out incorrectly, ask your client to re-do just that one item.
- Autosaving - No progress gets lost. People can fill out forms in multiple sittings.
- Comments and questions - If the person filling the form gets stuck, they can ask a question without having to email you.
Give it a go by signing up for your free 14-day trial.