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What is a brand? Your brand is more than a logo, the way you word things or your website design colours. Your brand is essentially who you are for your customers. It tells everyone how you’re different, why they should listen to you and whether you are for them. Why a brand matters A great … Read more
Your business’s website has a very limited amount of time to make a great first impression to your target audience. Here are some areas your site could be lacking and find out how to boost your engagement.
The rise of voice search significantly changes how people interact with search engines and how businesses optimize for search. As a result, voice search changes how agencies plan and deliver digital marketing services for their clients.
If you create any marketing content for your brand (online or offline), then tone of voice is important to you. But what is tone of voice exactly? Why does it matter to your business? And how do you decide which tone of voice is right for you and your brand?
Writing a price increase letter to your clients can be a daunting task. Here are some proven ways to write that letter, along with some examples and a template.
Are you a graphic designer looking for inspiration to create your own online portfolio? Then check out this curated list of the best graphic design websites to inspire your own
You’ve just completed your website design or redesign and are almost ready to launch your site live. But wait! Before you take your website live, there are some usability tests you should run to ensure your site visitors experience a seamless website that hits all the points to convert visitors into customers.
Mari Kondo from the Netflix series “Tidying Up” has made millions from inspiring us to organise our homes, roll our towels and keep only the things that spark joy. While websites don’t house our treasured possessions, if we took the time to organise them well, they would spark joy for the user. The thing is, … Read more
A solid creative brief starts projects on the right foot. Learn how to create a creative brief with templates and examples
Gathering information from clients can be one of the most painful parts of business. Given you’re here and reading this, I’ll guess that you’re already familiar with relentlessly chasing clients, even just for a few pieces of info. Sometimes the client has already paid you, so it’s frustrating when they won’t send the info you … Read more
Content Snare is part of Aktura Technology, a web app and SaaS development company. Web designers work with us to expand their capabilities. If clients ever approach you to build something that you can’t quite handle in-house, drop us a line.