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Category: Business Strategy

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What is Marketing Collateral and how can it Help your Business?

Get a better understanding of what marketing collateral is and learn which type is best suited for your marketing needs.

What to include in your bookkeeping engagement letter (with free template)

February 15, 2022

Before you provide any bookkeeping services, it’s essential that you and your client agree on the terms of your engagement. Find out what to include in your bookkeeping engagement letter and why they are important.

How to deal with difficult clients

January 25, 2022

Knowing how to deal with difficult clients is the key to the long-term success of your business. Learn how you can manage and grow from those challenging relationships.

Know when and how to fire a client

Spot the signs of a strained client relationship and learn best practices on how to fire a client.

A great way to scale your agency - white label SEO

Growing your business and adding more revenue often means a whole bunch of extra work for you. But there’s one highly leveraged strategy that I’ve always loved that can add a decent chunk of revenue without killing you. That’s white label SEO. In plain English, that means SEO where another company does the work. As […]

Positioning your web design agency to get more clients

Transcript James: Hey, I’m James Rose from Content Snare and you’re about to watch an interview with Troy Dean from WP Elevation. He’s one of the founders there. They have helped thousands, literally, thousands of people land more jobs at high prices in the web design WordPress space. They’re the real deal. I personally know more […]

5 ways to increase your fees as a web designer

Most web designers struggle when it comes to pricing their services. In this post, Martin shares exactly what he did to double his prices and attract more of these high paying clients.

James Schramko Interview - Work Less, Make More

January 31, 2018

Get James' Book Prefer podcasts? Listen to this interview here instead. Transcript James R: Hey guys, in this interview you are about to watch I'm speaking with James Schramko. If you don't know who he is, he's an Australian marketer who I've been following for, I think it's nearly seven years now, I just […]

How and when to say ‘no’ to a potential client

November 24, 2017

Finding freelance work takes a lot of effort — it can make you want to say ‘yes’ to any money-making opportunity that comes along. But it’s important to know how and when to say ‘no’ to a potential client if you want to get paid what you’re worth, scale your business, and consistently deliver quality […]

How to budget like a boss and stress less

September 12, 2017

I swear nearly every time I hear a podcast or read an article aimed at web agencies, the "feast or famine" cycle gets a mention. If you haven't already heard of it, it's the tendency for web agencies to have a ton of work on all at once, right before a slow period where we […]

Get more referrals through relationships

By implementing a simple change to my weekly routine, we get a whole lot more referrals. Instead of hours spent at local networking events each week, I spend about an hour of my time every Wednesday morning. This post will show you my exact process and explain why it works. Non-strategic networking is a time […]

How looking for "free" or "cheap" is poisoning your business

"I'm looking for some free software to manage all my projects" "Does anyone know a free alternative to XYZ?" "I really like tool XYZ, but it's too expensive" These are questions you see over and over in different business groups - people looking for free or cheap stuff. Sometimes it's software and sometimes it's freelance […]

How to differentiate yourself in a world full of web designers

February 27, 2017

You’ve probably already noticed…. there are SO many web designers on this planet. It’s crazy. It seems like every man and their dog offer web design as at least part of their business. Everyone seems to know a “web designer”. There are things we can blame for this (like the low barrier to entry) but that’s not […]

Why you shouldn't be a 'kitchen sink' agency

February 13, 2017

One Saturday afternoon, Brian sat at his computer. His most important client had a Monday deadline for a design revision, and he hadn’t even started yet. The day before, he’d had to decline his friends invitation to go camping. That whole week he’d been insanely busy. Brian had sorted hundreds of emails, managed social media […]