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35 eye-opening real estate agent statistics

real estate agent statistics
By Drazen Vujovic. Reviewed by: James Rose. Last Updated June 17, 2024

Numbers speak volumes in the real estate industry. Every transaction, listing, or even negotiation is a source of data that can help your firm shape future strategies.

Even if you don’t base decisions on statistics, they can offer interesting insights or simply provide you with some enjoyable facts about the real estate industry. That’s why we compiled a list of the most recent real estate agent statistics.

Let’s take a look!

General real estate statistics

1. The global real estate market size is valued at $637 trillion (Statista)

Residential real estate dominates the market with an estimated value of $518 trillion (81%).

2. The real estate sector in China is valued at $55 trillion, making it the single-largest market in the world (The Guardian

The other top 10 real estate markets in the world are the US, Japan, the UK, India, Germany, France, Brazil, Italy, and Russia.

3. The median sales price for a new home in the US is $420 thousand (Forbes Advisor)

The average price for an existing home is $379 thousand.

4. The median sales price for a UK home is $250 thousand (LG Inform

However, the average price goes up to $673 thousand in London.

5. In Australia, the average house price is $608 thousand (Trading Economics)

However, the average house price in Sydney is 25% higher.

Real estate agents

6. More than 3 million real estate licensees are active in the US (ARELLO)

It’s impossible to evaluate this number on a global scale, but the National Association of Realtors (NAR) believes it could be roughly over 6 million.

7. There are nearly 310 thousand real estate brokerage firms in the US alone (US Census Bureau)

The diversity and competitiveness of the real estate market in the US are mind-bending. 

8. Home buyers in the US consider honesty and integrity to be the most important traits of a real estate agent (Statista)

Other important qualities of real estate professionals include responsiveness, knowledge of the purchase process, market knowledge, people skills, and negotiation skills.

9. More than 40% of home buyers choose a real estate agent based on a recommendation (Real Estate License Wizard)

This underscores the enduring power of word-of-mouth marketing and the importance of delivering exceptional service to clients.

10. The average real estate agent in the US earns $98 thousand a year (Indeed)

On the other hand, the highest-earning agents can make twice as much. 

Commercial real estate figures

11. The US alone is home to 5.6 million commercial buildings (US Energy Information Administration)

These buildings comprise 87.4 billion square feet of floor space. 

12. The commercial real estate economy adds 2.8 million jobs to the US labor market (NAR)

This makes up almost 1.8% of the entire US workforce. 

13. Vacancy rates in the US retail sector are reaching nearly 9% because consumers are adopting new purchasing habits (JLL)

It’s getting increasingly harder for brick-and-mortar stores to compete with eCommerce businesses.

14. The average value of US cropland was $5,460 per acre in 2023 (NASS Highlights)

This is an 8.1% increase compared to 2022. 

15. The healthcare and medical sector historically has long-term tenants of 15 to 20 years (Fit Small Business)

This sector also witnesses steady rent increases of up to 3% per year. 

Moving statistics

16. Americans take 182 days to finally unpack their last box after moving into a new home (NY Post)

According to this survey, a change in relationship status is the most likely factor to prompt a move.

17. 16% of all moves are for better or newer housing (US Census Bureau)

Family and employment-related reasons are also common reasons to move. 

18. The average American moves nearly 12 times in a lifetime (Allied)

That’s because every generation has its unique reasons for moving. For instance, younger adults go to college, middle-aged people change jobs or get divorced, while retired persons tend to downsize to a smaller house.  

19. Nearly 30% of the US inbound moves in small towns and micropolitan areas were made by families (NAR)

In other words, many families prefer to live in a smaller town. 

20. Almost 60% of Americans move within the same state (Ruby Home)

On the other hand, only 2% of them move abroad. 

Rental stats

21. Rent prices in the US are 29.9% higher than they were before the pandemic (Nerd Wallet)

Rent prices are going up in 47 of the 50 biggest metro areas in the country. 

22. Rents average more than $1.7 thousand across the US (RentCafe)

The average apartment size in the country is 897 square feet.

23. On the other side of the Atlantic, the average rent for a house in France goes above $1.1 thousand per month (Statista)

However, a smaller two-bedroom apartment in France costs less than $600 a month. 

24. Nearly half of renters are 30 or younger (DoorLoop)

The age group between 65 and older has the lowest renter distribution at 10%.

25. Almost 40% of all renters live alone (Ruby Home)

The average renter is 39, has a college degree, and earns $42 thousand annually.

Real estate marketing statistics

26. The real estate industry has an overall average conversion rate of 4.7%, but top performers convert up to 12% (Ruler Analytics)

The difference between average and elite performers reveals the importance of website optimization and data-driven marketing tactics.

27. Listings with video receive 403% more inquiries than those without (North Rose Technologies)

It’s a clear signal for agents and sellers to incorporate multimedia elements and improve the overall effectiveness of their listings.

28. Email marketing converts 40% higher than social media, but its open rate is just 25% in the real estate industry (Gitnux)

Email alone isn’t enough to close the deal, but it’s a valuable lead-nurturing tool for many real estate agents.

29. Almost 90% of sales agents use Facebook for their real estate business (Fit Small Business)

Other networks are getting increasingly popular, but it looks like Facebook is still attracting the largest number of home buyers.

30. Nearly 10% of home buyers conduct online searches to learn more about the purchasing process (Shaker)

Real estate agencies that create quality content might end up attracting quite a few potential buyers.

Real estate technology

31. The global IT market in the real estate industry is worth more than $10 billion (Mordor Intelligence)

This figure is projected to grow to $17.22 billion by 2029.

32. More than 80% of real estate firms rely on technologies such as e-signature, comparative market analysis, and electronic contracts/forms. (NAR

The main purpose of these tools is to streamline sales processes. 

33. Online real estate platforms are expected to generate a fifth of all real estate transactions by 2025 (Zipdo)

The growing reliance on online real estate platforms such as Zillow and Realtor reflects a broader trend towards digitization in the industry — buyers and sellers seek additional convenience and efficiency in their transactions.

Related: The best realtor websites: 7 resources to keep an eye on

34. More than 60% of real estate owners and investors are still dependent on legacy technology infrastructures (Deloitte)

According to the report, half of them plan to “make the jump toward modernization”.

35. The global VR market in real estate is projected to reach $2.6 billion by 2025 (Zipdo)

This highlights the increasing adoption of immersive experiences for property viewing and development.

Closing the deal

The success of real estate brokers depends not only on their communication skills but also on their industry-specific insights. After all, selling properties isn’t just about signing contracts — it’s about leveraging knowledge to improve your real estate services. 

With that said, we have a bonus stat for you — firms that use Content Snare for data collection spend 71% less time gathering information from clients. What’s best, they see a 77% reduction in data collection costs. 

Sounds good, doesn’t it?

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Drazen Vujovic

Dražen Vujović is a journalist and content writer. More importantly, he is a father of two and a long-distance runner.

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